BMW’s commitment to performance and striving to be the best includes partnering to support USA Swimming, USA Track & Field, US Speedskating and USA Bobsled and Skeleton. BMW has also assembled the BMW Performance Team to help Team USA athletes and help them realize their Olympic and Paralympic Dreams.
BMW innovations enhance efficiency without sacrificing performance.
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BMW is using their vehicle technology and engineering to create tools that will help improve athlete performance. Most recently, they collaborated with the USA Bobsled & Skeleton Federation to redesign Team USA’s two-man bobsled. Engineers leveraged the principles of BMW EfficientDynamics—advanced mobility solutions that improve efficiency without sacrificing performance–to create the new bobsled. It’s constructed with lightweight carbon fiber, the same intelligent material that the electric BMW i Concept vehicles boast. Through these efforts, BMW hopes to help drive Team USA to their first Olympic Gold medal in the event since 1936.
That’s not the only innovation BMW has helped develop. A motion tracking system has been created for USA Swimming. It automatically captures the power of a swimmer’s kick and pull and then provides a performance data analysis for coaches. This new technology helps evaluate how major and minor adjustments in form and technique affect overall performance.
The BMW Performance Team was formed to help Team USA athletes achieve their Olympic and Paralympic Dreams. Each team member is passionate, talented and constantly striving to improve in his or her sport. And with BMW’s support, members of the BMW Performance Team will be able to focus entirely on qualifying and training for the London 2012 Olympic and Paralympic Games.
Olympic Swimming gold medalist Ricky Berens is a living testament to BMW’s innovation and technology. In fact, Ricky still credits BMW for saving his life in a car accident that occurred when he was younger. Since then, he has become an accomplished Olympian and the only male swimmer to win a gold medal at every key international event between 2007 and 2011. Ricky made his Olympic debut at the 2008 Olympic Games, where he won gold in the 4x200 meter relay with a world-record-breaking time of 6:58:55. He also won gold in the 2009 World Championships, 2010 Pan Pacific Championships, 2011 FINA World Championships and 2011 Duel in the Pool–establishing himself as a solid medal contender for the 200–meter freestyle in London.
Before competing in the 1988 Olympic Games, Janet Evans' parents promised her that if she won the Gold Medal they would buy her any car she wants. A red BMW 325i Convertible was waiting for her when she returned home. Since then, Janet has been recognized as one of the best female distance swimmers, made an appearance in the 1992 and 1996 Olympic Games. However after a valiant effort, Janet will not be competing in the London 2012 Games.